What we do
Our
services
We don't do generic research. Each study has a specific design tailored to the client's needs, with tools suited to the context, and deliverables that translate into real decisions.
For businesses, start-ups and entrepreneurs
Know your market
Decide with evidence
We design studies with quantitative and qualitative methodologies to give you a complete picture of your business.
See the service page →Who is this service for?
- Businesses that want to better understand their customers
- Start-ups that need to validate their offering before investing
- Entrepreneurs looking to identify their real niche
- Brands that want to optimize channels and points of sale
- Organizations measuring customer satisfaction and experience
Services
01
Customer Profiling & Segmentation
Understand who buys and why
Identify your most profitable customers, detect hidden niches and opportunities, and prioritize messages and channels by segment.
Deliverable
Interactive dashboard + segment profile sheet
02
Competitive Intelligence
Discover how you compare and how to gain ground
Geographic and digital competitor mapping, visual SWOT analysis and practical differentiation strategies.
Deliverable
Competitive map + action plan
03
Product / Service Radar
Validate your offering before investing further
Measure acceptance, pricing and value perception. Detect quick adjustments that multiply sales and identify cross-sell opportunities.
Deliverable
Viability report + improvement checklist
04
Influence Zones
Choose the location that maximizes traffic and sales
Demand and mobility analysis (500m² – 5km), ranking of highest-potential locations, and competition and accessibility analysis.
Deliverable
Thematic maps + location ranking
05
Customer Satisfaction & Experience
Turn feedback into profitable loyalty
NPS/CSAT metrics, pain-point detection and quick wins, and an improvement plan prioritized by impact.
Deliverable
Executive report + indicator dashboard
06
Strategic Market Synthesis
All analysis converted into an actionable plan
Integrates findings on customers, competition and product. 90-day tactical priorities presented without technical jargon to leadership.
Deliverable
Executive summary (10 pp.) + interactive session
For development agencies and accountability-driven programs
Rigorous M&E
in diverse contexts
We design M&E systems that allow learning and adjusting activities in real time, and rigorous evaluations at all stages (baseline, midterm, endline).
See the service page →Who is this service for?
- Contractors of multilateral organizations
- NGOs accountable to international donors
- Government programs with M&E systems
- Organizations seeking third-party monitoring
- Projects needing technical proposals (grant writing)
Services
01
M&E System Design
Build an M&E system capable of demonstrating impact from the start
SMART indicator matrix linked to the Theory of Change, data collection protocols, and automated data collection tools.
02
Independent External Monitoring
Impartial monitoring that builds trust
Field results verification, early warnings for decision-making, and compliance with donor requirements.
03
Impact Evaluations
Demonstrate what works and why
Experimental or quasi-experimental design, analysis of relevance, effectiveness, efficiency, impact, sustainability and learning.
04
Baseline, Midterm and Endline
Evidence of progress at every stage
Comparable evaluations, recommendations for midterm adjustments and future interventions, and documentation of achievements and challenges.
05
Mixed Methods Data Analysis
Turn numbers and testimonials into a single story
Integration of quantitative and qualitative data, three-dimensional insights (what, how, why), and recommendations based on holistic evidence.
06
Proposal Development
Turn your idea into a fundable project
Alignment with donor guidelines, detailed budget and coherent narrative, and support throughout the submission process.
Do you need any of
these services for your project?
these services for your project?
Book a call. We'll tell you if we can help and how.