What we do

Our
services

We don't do generic research. Each study has a specific design tailored to the client's needs, with tools suited to the context, and deliverables that translate into real decisions.

For businesses, start-ups and entrepreneurs

Know your market
Decide with evidence

We design studies with quantitative and qualitative methodologies to give you a complete picture of your business.

Who is this service for?
  • Businesses that want to better understand their customers
  • Start-ups that need to validate their offering before investing
  • Entrepreneurs looking to identify their real niche
  • Brands that want to optimize channels and points of sale
  • Organizations measuring customer satisfaction and experience
Servicios
01
Customer Profiling & Segmentation
Understand who buys and why
Identify your most profitable customers, detect hidden niches and opportunities, and prioritize messages and channels by segment.
Entregable
Dashboard interactivo + ficha por segmento
02
Competitive Intelligence
Discover how you compare and how to gain ground
Geographic and digital competitor mapping, visual SWOT analysis and practical differentiation strategies.
Entregable
Competitive map + action plan
03
Product / Service Radar
Validate your offering before investing further
Measure acceptance, pricing and value perception. Detect quick adjustments that multiply sales and identify cross-sell opportunities.
Entregable
Informe de viabilidad + checklist de mejoras
04
Influence Zones
Choose the location that maximizes traffic and sales
Demand and mobility analysis (500m² – 5km), ranking of highest-potential locations, and competition and accessibility analysis.
Entregable
Thematic maps + location ranking
05
Customer Satisfaction & Experience
Turn feedback into profitable loyalty
NPS/CSAT metrics, pain-point detection and quick wins, and an improvement plan prioritized by impact.
Entregable
Reporte ejecutivo + tablero de indicadores
06
Strategic Market Synthesis
All analysis converted into an actionable plan
Integrates findings on customers, competition and product. 90-day tactical priorities presented without technical jargon to leadership.
Entregable
Executive summary (10 pp.) + interactive session
For NGOs, foundations and development projects

Solid evidence
for decisions that matter

We work with organizations that need rigorous research to design programs, remain accountable and learn.

Who is this service for?
  • ONG e instituciones de desarrollo social
  • Fundaciones y organizaciones de la sociedad civil
  • International development agencies
  • Organismos multilaterales
  • Think tanks and research centers
Servicios
01
Opinion Studies
Measure perception and anticipate trends
Acceptance thermometer for policies or campaigns, perception on specific topics, audience segmentation and opinion drivers, and recommendations for effective communication.
02
Thematic and Sectoral Studies
Dig into the issues that matter to your cause
Detailed diagnosis by area (health, education, employment), and identification of gaps and intervention opportunities.
03
Rapid Assessments
Evidencia clave cuando el tiempo apremia
Decision framework in crisis or post-crisis contexts. Agile data collection. Prioritization of response actions.
04
Context Analysis and Stakeholder Mapping
Understand the landscape and who influences it
Visualization of power and interest relationships, identification of key allies and opponents, and evidence-based advocacy strategy.
05
Participatory Research
We co-create solutions with the community
Active inclusion of local voices throughout the research cycle to provide greater legitimacy to identified findings.
For development agencies and accountability-driven programs

M&E riguroso
en contextos diversos

We design M&E systems that allow learning and adjusting activities in real time, and rigorous evaluations at all stages (baseline, midterm, endline).

Who is this service for?
  • Contratistas de organismos multilaterales
  • ONG que rinden cuentas a donantes internacionales
  • Programas gubernamentales con sistemas de M&E
  • Organizaciones que buscan third-party monitoring
  • Projects needing technical proposals (grant writing)
Servicios
01
M&E System Design
Build an M&E system capable of demonstrating impact from the start
SMART indicator matrix linked to the Theory of Change, data collection protocols, and automated data collection tools.
02
Independent External Monitoring
Impartial monitoring that builds trust
Field results verification, early warnings for decision-making, and compliance with donor requirements.
03
Impact Evaluations
Demonstrate what works and why
Experimental or quasi-experimental design, analysis of relevance, effectiveness, efficiency, impact, sustainability and learning.
04
Baseline, Midterm and Endline
Evidence of progress at every stage
Comparable evaluations, recommendations for midterm adjustments and future interventions, and documentation of achievements and challenges.
05
Mixed Methods Data Analysis
Turn numbers and testimonials into a single story
Integration of quantitative and qualitative data, three-dimensional insights (what, how, why), and recommendations based on holistic evidence.
06
Proposal Development
Turn your idea into a fundable project
Alignment with donor guidelines, detailed budget and coherent narrative, and support throughout the submission process.
Do you need any of
these services for your project?

Book a call. We'll tell you if we can help and how.

Book a free call